Handwritten: The founding story of Yuppiechef by Andrew Smith

Since the age of 18, Andrew Smith has written a journal entry almost every day. As Yuppiechef grew from an idea born in his lounge to one of South Africa’s best-loved brands, he recorded it all: the uncertainty, the pressure, the moments of good fortune, and the big and small decisions that changed everything.

In Handwritten, Andrew’s private journal entries reveal unfiltered moments of self-doubt, jubilation, despair and perseverance. Here, for the first time, he tells the hidden story of this remarkable South African start-up.